Hardware and software report Essay

This logotype is attractive as it advertises its name in its logo and so it is a applyful selling point, this is unconnected other parole such as the Apple logo where there is no text. second logo uses two colours and therefore it looks clean and headmaster and unlike other logos such as the old Fanta logo (which is cluttered and non colour coordinated). Thirdly this logo is a definite rise for previous BA logos, such as the one released on the pansys Birthday in 1991.However the logo hasnt been updated for sound over fifteen years, certainly there have been modifications and improvements, and however BA hasnt changed it completely. A report done by The Economist shows this could be why BAs sales have been dropping gradu totallyy over the past decade. This logo represents the British based airline Monarch. This logo uses two complementary colours, which are purple and yellow. The crown image is real happy because it matches the name of airline. The colours are apply to g reat resultant on the crown, the middle part of the crown is filled in with a golden yellow, and the two sides match the purple font.The crown is in a bold shape of an M so that people will find that it be presbyopics to Monarch Airways. It is extremely simple but also very clever and unique Ryan Air is an Irish Airline company who specialise in cheap flights. This logo is simple and quite plain and dull. The writing is walloping and bold so that people can read it from a long distance and so that it stands out and it has a short slogan underneath persuading potential customers to fly with them. It also has a small image of a golden harp but its not on the idea of flying, planes, or holidays.The Ryan Air logo is far too plain and doesnt use the beautiful two colours to effect. 2. 2 My Logos 2. 3 My Final Logo Mr Jones chose this logo, because he believed this logo represents the ethos and nature of the company. This is one of the only when logos to have the slogan of the compan y underneath. He believed that this was an essential merchandise point, which reflects the company. After research of existing logos (both travel and non-travel) and their colour scheme, I chose brow, yellow, and black.He chose the computer designed logos because they look more master and pleasing to the eye. Another factor that was imperative to my chosen design is the stack I carried out (see Appendix C for completed survey). 2. 4 project Evaluation How did you choose what features to include in your logo? I looked at three different logos and evaluated the good and the bad things about to each one logo, and then created each of my own logos and trying to include all of the good features that I had spotted, to make it as effective as possible.I also created a survey on what customers wanted to see in a logo which has given me more of an insight into customers needs. What hardware and software did you use? To create these particular logos I used Hardware Dell Dimension DM 051 Software Microsoft newspaper 2007 Microsoft Word 2007 Corel Graphics Designer Internet Explorer 7 (www. logomaker. com) declare oneself an alternative way for completing the task and what other hardware or software could you have used? For this task I could have used different programs or I could have edited my drawn designs on the computerSoftware Microsoft PowerPoint 2003/7 Adobe Photoshop CS2 Hardware Apple mac (OS 3. 0 Beta) How well did this task work? Overall I conceive I did quite well on this task, as I managed to use different programs and explore the different features of them, also I looked at the differences in the features between Microsoft Word 2003 and Microsoft 2007, I notion this has benefited me greatly. My logos look professional and smart, and I am pleased and the end result, however I feel I couldve put a slogan on all of the logos, not just one.